bird icon for twitter bird icon for twitter


Jim Beam and Drugs

by Ballard Quass, the Drug War Philosopher

November 21, 2024



Perhaps you've seen those Jim Beam commercials on TV and streaming media: a crowd of lively young people are seen responsibly lugging around bottles of Jim Beam bourbon while living a joyous life.

I have two very different reactions to that ad.

I am struck at first by the hypocrisy of selling Jim Beam like it was apple pie while living in an age in which drugs like opium 1 and coca and peyote (etc.) are demonized as the devil incarnate. Nor do I believe that drugs, alcohol included, should be advertised in this way, by appealing to the emotions of young people. But at the same time, this ad depicts the way that I believe we should be taught to feel about ALL mind-affecting drugs that are used for relaxation and for having a good time: they can be used responsibly -- and those who do not do so are the oddballs, the ones who are irresponsible and/or who lack the necessary education -- the education that we should provide rather than arresting them.



Notes:

1: The Truth About Opium by William H. Brereton DWP (up)


Mass Media and Drugs




Wonder how America got to the point where we let the Executive Branch arrest judges? Look no further than the Drug War, which, since the 1970s, has demonized Constitutional protections as impediments to justice. The media has played its role with movies like "Running with the DEA," "The Crisis" and "The Runner." In the first of these three, the DEA are the "good guys" for murdering a suspect in cold blood. In the second, the DEA plants evidence to cover up the murder of a drug suspect by an indignant mother. And in the third, a white detective stages a raid that kills a young Black teenager that said detective refers to as "a waste of space."

The Drug War is all about making us hate -- making us hate anybody except for the folks that brought about the violence and drug problems in the first place: the damned prohibitionists who, having failed to outlaw liquor, turned their scapegoating on every less dangerous substance in the world.

Meanwhile, the media have done all they can to support this drug war by holding the use of outlawed substances to safety standards that are never applied to any other risky activity on earth, meanwhile ignoring the fact that prohibition encourages ignorance and leads to contaminated drug supply. Thousands of American young people die each month because of unregulated supply and ignorance, not from drugs themselves.

The media also supports the drug war by failing to hold it accountable for all the problems that it causes. Just read any article on inner-city shootings -- today's journalists will trace the problem to a lack of jobs or to global warming, to anything but the drug war which incentivized violence in the first place. As for violence overseas, we're told that it's caused by evil rotten drug cartels -- without any acknowledgement that it was American drug policy that created those cartels out of whole cloth, just as liquor prohibition created the Mafia here in the States.

Meanwhile, the media have a field day superstitiously blaming drugs. It used to be PCP, ICE, oxy, crack, and now it's fentanyl... It's all part of the DEA's tried-and-true formula to stay relevant, as academic Philip Jenkins clearly demonstrates in "Synthetic Panics": Take a local drug problem and publicize it so that it goes national. Then work with a film crew at "48 Hours" to show that the drug in question threatens the white American middle class. Then go to Congress, hat in hand, and accept billions to 'solve' the latest drug problem.

And Americans fall for it every time. In fact, their gullibility seems to be increasing over time. They love to hate drugs, so much so that drugs have become the new horror trope. Recent movies have taken to personifying "evil" drugs in the forms of Crack Raccoons and Meth Gators. It's sad that America has become so superstitious and childish about drugs -- and the media can take much of the blame.

  • Attention American Screenwriters: please stop spreading Drug War propaganda
  • Colorado plane crash caused by milk!
  • Common Nonsense from Common Sense Media
  • Cop shows as drug war propaganda
  • COPS PRESENTS the top 10 traffic stops of 2023
  • COPS: TV Show for Racist Drug Warriors
  • Drug War Agitprop
  • Drug War Hysteria and the Opioid Crisis
  • Drug War Murderers
  • Drug War Quotes in TV and Movies
  • Fabricate at Will: editors give journalists free rein to lie about psychedelics
  • Fentanyl does not kill! Prohibition does!
  • Forbes Magazine's Laughable Article about Nitrous Oxide
  • Glenn Close but no cigar
  • How National Geographic slanders the Inca people and their use of coca
  • How Scientific American reckons without the drug war
  • How the Atlantic Supports the Drug War
  • How the Atlantic Supports the Drug War Part II
  • Jim Beam and Drugs
  • Matthew Perry and the Drug War Ghouls
  • More Weed Bashing at the Washington Post
  • Movie Warnings from Uncommon Sense
  • Open Letter to Lisa Ling
  • Open Letter to Variety Critic Owen Glieberman
  • Potty-Mouth Drug Warriors
  • Science News Continues to Ignore the Drug War
  • Science News magazine continues to pretend that there is no war on drugs
  • Science News Unveils Shock Therapy II
  • Stigmatize THIS
  • The Award for most biased reporting on psychedelic drugs in an online newspaper goes to…
  • The Criminalization of Nitrous Oxide is No Laughing Matter
  • The Runner: Racist Drug War Agitprop
  • The Unpeople of Southeast Washington, D.C.
  • Time for News Outlets to stop promoting drug war lies
  • Unscientific American: the hypocritical materialism of Elon Musk
  • Weed Bashing at WTOP.COM
  • Why CBS 19 should stop supporting the Drug War





  • Ten Tweets

    against the hateful war on US




    "If England [were to] revert to pre-war conditions, when any responsible person, by signing his name in a book, could buy drugs at a fair profit on cost price... the whole underground traffic would disappear like a bad dream." -- Aleister Crowley

    We might as well fight for justice for Christopher Reeves: he was killed because someone was peddling that junk that we call horses. The question is: who sold Christopher that horse?! Who encouraged him to ride it?!

    Drug warriors are full of hate for "users." Many of them make it clear that they want users to die (like Gates and Bennett...). The drug war has weaponized humanity's worst instincts.

    No drug causes addiction after one use. From this fact alone, it follows that even drugs like meth and crack and Fentanyl can be used wisely -- on an intermittent basis.

    The most addictive drugs have a bunch of great uses, like treating pain and inspiring great literature. Prohibition causes addiction by making their use as problematic as possible and denying knowledge and choices. It's always wrong to blame drugs.

    Why don't those politicians understand what hateful colonialism they are practicing? Psychedelics have been used for millennia by the tribes that the west has conquered -- now we won't even let folks talk honestly about such indigenous medicines.

    I know. I'm on SNRIs. But SSRIs and SNRIs are both made with materialist presumptions in mind: that the best way to change people is with a surgical strike at one-size-fits-all chemistry. That's the opposite of the shamanic holism that I favor.

    There are a potentially vast number of non-addictive drugs that could be used strategically in therapy. They elate and "free the tongue" to help talk therapy really work. Even "addictive" drugs can be used non-addictively, prohibitionist propaganda notwithstanding.

    FDA drug approval is a farce when it comes to psychoactive medicine. The FDA ignores all the obvious benefits and pretends that to prove efficacy, they need "scientific" evidence. That's scientism, not science.

    That's so "drug war" of Rick: If a psychoactive substance has a bad use at some dose, for somebody, then it must not be used at any dose by anybody. It's hard to imagine a less scientific proposition, or one more likely to lead to unnecessary suffering.


    Click here to see All Tweets against the hateful War on Us






    The Inhumanity of Drug Prohibition
    MDMA and Depression


    This site uses no cookies! This site features no ads!



    Thanks for visiting The Drug War Philosopher at abolishthedea.com, featuring essays against America's disgraceful drug war. Updated daily.

    Copyright 2025, Brian Ballard Quass Contact: quass@quass.com


    (up)