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Jim Beam and Drugs

by Ballard Quass, the Drug War Philosopher

November 21, 2024



Perhaps you've seen those Jim Beam commercials on TV and streaming media: a crowd of lively young people are seen responsibly lugging around bottles of Jim Beam bourbon while living a joyous life.

I have two very different reactions to that ad.

I am struck at first by the hypocrisy of selling Jim Beam like it was apple pie while living in an age in which drugs like opium 1 and coca and peyote (etc.) are demonized as the devil incarnate. Nor do I believe that drugs, alcohol included, should be advertised in this way, by appealing to the emotions of young people. But at the same time, this ad depicts the way that I believe we should be taught to feel about ALL mind-affecting drugs that are used for relaxation and for having a good time: they can be used responsibly -- and those who do not do so are the oddballs, the ones who are irresponsible and/or who lack the necessary education -- the education that we should provide rather than arresting them.






Notes:

1: The Truth About Opium by William H. Brereton DWP (up)








Ten Tweets

against the hateful war on US




ECT is like euthanasia. Neither make sense in the age of prohibition.

Almost every mainstream article about psychology and consciousness is nonsense these days because it ignores the way that drug prohibition has stymied our investigation of such subjects.

I personally hate beets and I could make a health argument against their legality. Beets can kill for those allergic to them. Sure, it's a rare condition, but since when has that stopped a prohibitionist from screaming bloody murder?

Opium is a godsend, as folks like Galen, Avicenna and Paracelsus knew. The drug war has facilitated a nightmare by outlawing peaceable use at home and making safe use almost impossible.

There would be almost no recidivism for those trying to get off drugs if all drugs were legal. Then we could use a vast variety of drugs to get us through those few hours of late-night angst that are the bane of the recidivist.

In his book "Salvia Divinorum: The Sage of the Seers," Ross Heaven explains how "salvinorin A" is the strongest hallucinogen in the world and could treat Alzheimer's, AIDS, and various addictions. But America would prefer to demonize and outlaw the drug.

There's a run of addiction movies out there, like "Craving!" wherein they actually personify addiction as a screaming skeleton. Funny, drug warriors never call for a Manhattan Project to end addiction. Addiction is their golden goose.

The drug war tells us that certain drugs have no potential uses and then turns that into a self-fulfilling prophecy by outlawing these drugs. This is insanely anti-scientific and anti-progress. We should never give up on looking for positive uses for ANY substance.

If I want to use the kind of drugs that have inspired entire religions, fight depression, or follow up on the research of William James into altered states, I should not have to live in fear of the DEA crashing down my door and shouting: "GO! GO! GO!"

The MindMed company (makers of LSD Lite) tell us that euphoria and visions are "adverse effects": that's not science, that's an arid materialist philosophy that does not believe in spiritual transcendence.


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Copyright 2025, Brian Ballard Quass Contact: quass@quass.com

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